DescriptionPolyOne Corporation a premier provider of specialized polymer materials, services and solutions company with sales of over $2 billion.
We offer a competitive salary, incentive and benefit plan.
Benefits include medical, dental, vision, life insurance, disability, spending accounts and 401(k).
For more information about PolyOne visit www.polyone.com. GENERAL SUMMARY: The Senior Product Manager provides leadership in strategic product marketing (market views, segmentation, and go-to-market model) and platform definition for PolyOnes products for the Distribution business unit.KEY AREAS OF FOCUS: Market Intelligence: tracking of key market metrics, competitor surveillance and ability to understand how and where to position our products & services based on competitor strengths & weaknesses.
Strategic Planning: Porters Five Forces assessments with plans to address industry trends, competitive positions and specialization strategy.
Product Management: profitability/performance, product consolidation plans, new product introductions providing launch kits and commercial targets for demand creation & top line growth.Key Marketing Processes and Marketing Communications: ensure deployment and use of EVE tools, situational analysis, dynamic sales model for profitability analysis, creation of sales tools, literature, press releases, brand awareness, trade shows, etc.PRINCIPAL ACCOUNTABILITIES: Directs or monitors a supporting staff in the management of existing product groups, new product development and programs.
Generates and monitors effectiveness of sales campaigns, advertising programs and technical literature.
Ensures products sales records are analyzed and performance is evaluated against sales targets.
Monitors product gross margins and profitability against control standards.
Reviews product prices, approves price deviations, discontinues unprofitable products, and implements price increases.
Approves individual product group goals submitted by staff.
Develops or reviews product forecasts for management approval.
Monitors business results.
Initiates and updates Strategic Plan in conjunction with management in each region.
Directs or oversees the development and introduction of new products with sales, research, manufacturing, and distribution.
Supervises or monitors the development of technical literature, advertising campaigns, definitions, specification, and performance standards.
Develops, reviews and coordinates product promotion, technical presentations, and advertising through marketing staff and Marketing Communications.
Ensures customer and PolyOne sales personnel receive continuous technical support in the form of up-to-date product application technology, training, and problem solving.
Develops contacts with major customers and suppliers.
Conducts executive marketing / sales calls to maintain customer contact, promotes sales efforts, evaluates market trends, and develops business at target accounts.
Works closely with Environmental Health & Safety to ensure products meet local, state, and federal / country regulations.
Works with production to ensure product availability meets customer needs.
Coordinates and attends various trade / organization functions to develop business contacts and gather market information.
Supports and is committed to PolyOnes LSS improvement process.
Plans strategies to ensure error-free work and conveys this attitude in the daily performance of various duties.
Coordination, support, and participation in the POL process and the situational analysis system.
Develop and implement the strategic marketing direction for the product platforms.
Creates value proposition for the [insert business unit name] Business Unit, focusing on the customer and ensuring product quality and consistency.
Responsible for overall gross margin for product platforms.
Assists the organization in accelerating growth market expansion.
Takes customer and market trends, feedback, and opportunities to create technology focus.
Oversees the business unit Product Managers to set/negotiate goals and budgets, develop pricing strategies to achieve in-market category positions; sets parameters around category investment mix. Drives measurement and tracking activities including market size, market share, and ROI.Required Knowledge, Skills & Abilities: Bachelors degree in Chemistry, Marketing, Business or polymer-sciences related degree.
MBA preferred.
Ability to mobilize internally and externally to set and achieve business goals; able to articulate and drive required change and translate into actionable objectives for the extended marketing network.
Marketing excellence: demonstrated depth and breadth across the entire marketing discipline; able to develop broad strategies and drive operational details.
Able to effectively coach and direct personnel in marketing sub-disciplines to achieve results.
Proficiency with Microsoft Office applications including PowerPoint, Excel, and Access.
Good oral and written communication skills and excellent presentation, research and project coordination skills.
Ability to apply complex analytical and critical thinking skills.
Self motivated with the ability to multi-task.
Required Length & Type of Experience: 5 years of marketing/product management experience to include prior management responsibilities.
POLYONE LEADERSHIP COMPETENCY REQUIREMENTS: In addition, candidates must have demonstrated the following PolyOne Leadership competencies: Customer Centric
Product Market Manager (60000680) Job in Romeoville 60446, Illinois US