The Media Innovation Group The Media Innovation Group (MIG), a WPP Digital company, develops technology products that improve the process of acquiring, optimizing, and measuring digital media.
In close partnership with GroupM, the MIG uses its proprietary technology and strategic partnerships to dramatically increase the performance of digital advertising.
B3, the MIGs digital advertising optimization product, is the leading agency tool for acquiring and optimizing display advertising.
ZAP, the MIGs integrated advertising and analytics tool, gives advertisers unprecedented visibility into the performance of digital advertising campaigns.
With offices in New York and London, the MIG operates across North America and Europe.
Please visit www.themig.com for more information.
Join Us: The Media Innovation Group is looking for an experienced account Coordinator to help develop strategic relationships within world-class media agencies.
You will be a thought leader and strategic thinker, helping to evangelize the MIGs growing product suite amongst your peers within agencies.
You will be responsible for developing deep relationships with advertisers and agencies to ensure optimal adoption of all product features.
You will collaborate with a group of quick witted (and sometimes hilarious) coworkers and clients whom are all passionate about digital media.
You will engage with our clients in professional and social settings, build relationships and define and implement products which make us indispensable to our clients.
This is a high profile position with a wealth of opportunities for growth professionally and personally.
We believe in the power of digital media to transform the way businesses and consumers can interact.
You must believe as well.
What you will do: You must have at least 1 year of experience in interactive media planning and or online ad network account management.
· Assist in the development of strong and effective media plans based on sound strategies.
· Participate in post-campaign analysis.
· Complete insertion order process and ensure adherence to terms and conditions.
· Work with creative agency to ensure proper ad development.
· Handle cancellations and reallocations in a timely manner.
· Optimize campaigns based on direction from Campaign Management team.
· Liaison between the agency and publishers.
· Partake in group brainstorming sessions with the intention of bringing great ideas to life.
· Wear jeans to work occasionally, sport khaki pants and a logo’d golf shirts when meeting with the engineering team and don a suit (no tie) when necessary for key client meetingsWhat you will need: A passion for digital marketing Demonstrated success in managing large client engagements Experience in digital media · Strategic thinker· Problem solver· Organized· Proactive· Ability to develop creative solutions· Ability to negotiate· Excellent with numbers· Strong eye for detail· Advanced computer knowledge (Excel, Powerpoint).
· DART/DFA· Atlas · Experience with 3rd party ad tags, conversion tracking pixels, floodlighting, piggybacking and reporting.
A Major Plus: Sense of humor Technology and/or Software product management experience Agency/large advertiser experience An MBA from a perceived good B-school (as opposed to an actual good B-school) Location: New York We offer: ªHighly competitive compensation commensurate with experienceªGenerous Paid Time OffªMedical and dental insuranceª401(k) ªFlexible Spending PlanªFriendly Fun, Diverse, Hard Working Environment Please send resumes to colleen.hanlin [at] 247realmedia [dot] com
B3, Account Coordinator Job in new york 10001, New York US